early Articles and Press circa 1997/98- see
keyword.com enables marketers and brand managers to buy
Keywords that are guaranteed to work, and guaranteed to produce results.
keyword.com employs a proven system that works very much
like a search engine, yet with no list of results to choose from.
When people 'enter the keyword at keyword.com' they go direct to the web page associated with that unique keyword. Without any list of results, the web page the keyword.com keyword is registered to instantly launches.
keyword.com keywords are entered in a search-engine style search box that Internet users are familiar with and feel comfortable using.
activated the keyword 'wealth' for Equinaire.
While marketers, businesses and individuals spend thousands to buy keywords in the hope that people will enter these keywords and find the sponsored link, clients of keyword.com simply promote their keyword offline with the phrase 'enter the keyword X at keyword.com' as part of their marketing program.
keyword.com makes bringing people from offline to online direct and simple. Combined with a marketing program promoting the keyword, term or phrase, keyword.com keyword marketing provides guaranteed results.
keyword.com enables marketers to buy unique Internet keywords that are entered in a search-engine type box.
Past Internet keyword systems
that enabled marketers to buy Internet keywords failed for a number of reasons - the
realnames/MSN system only worked when keywords were entered in the
browser address bar (which few knew to do), and other address bar
Internet keyword systems only
worked if the user had downloaded a plug-in (which few cared to do). In
the case of AOL keywords, AOL keywords work only for America Online
keyword.com keywords work for anyone, anywhere, with any connection to the Internet..
keyword.com has always employed 'search in a box' methodology and has never required any browser or machine modification whatsoever. When you buy a keyword.com keyword, the keyword you buy works in any western language system worldwide. Numbers work in all languages.